Ski design for Kneissl - brodbeck design

Ski design – for Kneissl

Developing a ski collection – far away from the established mainstream. Designed for a design-concious clientele, who cares for quality, aesthetics and lifestyle.
The result is a design that combines simple shapes, warm colours and natural material with the brand and the brand value. With this strategy, brodbeck design created a design language that stands out from the competitors and attracts a new target group.